Vol 7 Issue 2 April 2020-June 2020
Yu Xiang, Lizelle E.Villanueva
Abstract: The new pandemic situation brought about by the novel coronavirus pneumonia, officially named COVID-19 disease by the World Health Organization has restricted the development and formation of Sports Science in China. But as far as the sports industry is concerned, there is an opportunity to be embraced. This pandemic-inspired undertaking would be based on the spirit and strength of collective action that can only be solved by people coming together. In this paper, China's sports industry will be explored using pertinent surveys and subsequently, the impact of the pandemic on China's sports industry will be analyzed. It will also point out the new trends and development opportunities of China's sports industry after the worldwide crisis. The countermeasures for a sound and sustainable development of sports competition industry, sporting goods manufacturing industry and sports training industry are presented. Because of the particularity of sports industry and its difference from other industries, we should take advantage of these opportunities to uplift the current state of China’s sports industry towards the overall economic recovery after the pandemic.
Keywords: novel coronavirus pneumonia; COVID-19; pandemic; coronavirus; China; sports industry; sports competition industry; sporting goods manufacturing industry; sports training industry.
Title: The impact of the novel coronavirus pneumonia on China's sports industry: towards post pandemic development opportunities
Author: Yu Xiang, Lizelle E.Villanueva
ISSN 2350-1049
International Journal of Recent Research in Interdisciplinary Sciences (IJRRIS)
Paper Publications
